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Ardmona Facts

Ardmona® was the first brand in the world to recognise and satisfy the demand for fruit packed in natural juice, an innovation soon imitated by others around the world.

If you’re concerned about salt intake in your diet, you may have noticed that mineral salt is listed in the ingredients of our "No Added Salt" tomatoes. That’s because a small amount of mineral salt (calcium chloride) is added to assist in maintaining the shape of the tomatoes. Table salt (sodium chloride) is not added.

Ardmona® products do not contain any ingredients that require labelling as ‘Genetically Modified;’ We will continue to work with all our growers and suppliers to ensure a ‘GMO-free’ supply chain.

The highly successful Ardmona® ‘Rich & Thick’ advertising campaign was launched in 2002 and after four years running, sales had grown by 132% making Ardmona the market leader in the then $70million canned tomato category. This campaign featured celebrities such as Warwick Capper; Rose Porteous; Lillian Frank; Anna Nicole Smith and Mark Philippoussis. In the second year of the campaign, Ardmona’s advertising agency won a ‘Folio award’ for the magazine industry in the ‘Food & Grocery’ category with the ‘Warwick Capper’ execution of the ‘Rich & Thick’ campaign. In the same year this campaign also won two ‘Caxton Awards’ – one for best campaign in a newspaper insert and one for best advertisement.