SPC Ardmona hits the market in Spain

July 2007

For the first time SPC Ardmona are now selling fruit into the Spanish market. The company has commenced receiving orders through a network of agents based throughout Spain set up by its locally based Sales Manager, Sr. Antonio Mateo Castro, ably supervised by UK sales Manager, Rob Washington.

Managing Director Nigel Garrard says of the development ‘It has been 6-8 months in the making and taken a considerable amount of effort from all associated with doing business in Europe. Of particular note is the support that has come from the Spanish nationals based in the SPC Ardmona office in Moratalla, both Rosa Sandoval Lopez and Juan Antonio Puerto Arias. Their efforts have been critical in the successful commencement of this project’ Mr Garrard continued.

Products launched included the 3 main 1kg packs produced in Spain including Sliced Peach, Sliced Pear and Fruit Trio soon to be followed by Pineapple Chunks and Tropical Fruit Salad in the 220gm and 400gm size, sourced ex Thailand.

Mr Garrard stated ‘The benefits that SPCA offer with its range of fruit in plastic options to the market in Spain, and indeed throughout Europe, is seen in a very positive light by the market. Features including all natural, convenient and resealable provide a genuine point of difference to a basically non existent canned fruit section in most supermarkets.’

‘We look forward to the exciting potential this market offers us as we look to continue to drive the benefits that SPCA fruit offers in plastic containers’, he concluded.